Ray Daniels is a leader in the new school of entertainment executives; an embodiment of the music business industry's newfound culture. As CEO and Founder of his own conglomerate R.A.Y.D.A.R Management, Daniels is undeniably one of the most accomplished executives in today's business of music. Driven by his passion for music and those who create it, Daniels has created a reputation for strategic excellence since his company’s inception in 2005.

R.A.Y.D.A.R Management LLC, is responsible for some of the industry's biggest chart-topping hits for artists such as Lizzo, Beyonce, Ciara, Rihanna, Usher, Future, Miley Cyrus, Adam Levine, Chloe Bailey, Big Latto, Saweetie and many more. Outside of his formal titles, Daniels juggles hats as a much-requested A&R, music consultant and broker known for negotiating some of the biggest publishing and artist deals signed over the last five years including YouTube sensation NLE Choppa.