Friday, October 18, 8:45AM
So Now What? The Music Modernization Act in Practice and its Effects on Music Assets
The Music Modernization Act – the first change to the U.S. Copyright Act in twenty years – is being heralded by the Recording Industry Association of America as “moving us towards a modern music licensing landscape better founded on fair market rates and fair pay for all.” But who are the winners and losers, and what is the impact of the MMA as a practical matter? This panel will begin with a 15-minute overview of music licensing, then proceed to a focused discussion on implementation of the MMA, including its impact on streaming licenses and the noncommercial use exception to unauthorized uses of pre-1972 sound recordings. Join us in examining how rights holders, music licensees, and their lawyers can best prepare for the changing music landscape and the impacts the MMA will have on the value of music assets.
Moderator: Heather Rafter, Principal, RafterMarsh
Jeff Leven, Co-Managing Partner, Davis Shapiro Lewit Grabel Leven Granderson & Blake LLP
Barry Massarsky, President, Massarsky Consulting
Frank P. Scibilia, Co-Chair, Copyright and Digital Media Practice Groups, Pryor Cashman LLP
Friday, October 18, 9:00AM
Licensing Music for Podcasts…Is that A Thing?
There are more than two million podcasts currently indexed on Google. Podcast ad revenue is expected to reach $1.6 billion by 2022. Sixty-one percent of podcast listeners spend more time every week listening to podcasts than they do watching TV. Talk about a sea of change in entertainment! It is a phenomenon to say the least, but where do music content, marketing, funding and distribution fit in? Anthony Roman began clearing songs for Ira Glass’s radio show/podcast “This American Life” after the two collaborated on a film. And most recently he has been music supervising the well regarded “Fiasco” and “The Clearing” podcasts. In this one-on-one interview, Anthony will discuss identifying and clearing music for podcasts and how the podcast market continues to explode across the globe.
Moderator: Rebecca Grierson, Music Supervisor, Sixty Four Music
Anthony Roman, Independent Music Supervisor
Friday, October 18, 10:00AM
How New Tech & Software Are Improving the Lives of Music Supervisors
Cutting edge software is hitting the market at an ever-increasing rate. We introduce you to the latest breakthroughs enabling music supervisors to more efficiently organize and manage the music they’re inundated with. Hear from companies serving up new methods to improve supervisors’ lives.
Moderator: Jonathan McHugh, GMS Secretary & Founding Member/Producer
Katrina Balcius, Disco Business Development Manager
Jennifer Freed, CEO, Trevanna Tracks
Cestjon McFarland, General Counsel/Head of Business Affairs, SyncFloor
Jeff Van Driel, CEO, mVibe
Friday, October 18, 10:10AM
Being Smart about Artificial Intelligence — From Content Creation to Creative Marketing in the Music and Entertainment Industries
We’ll explore the myriad ways AI impacts the music and entertainment industries, from recommendation engines to hyper-targeted marketing and distribution, to using AI to create content directly. The panel will also cover how to counsel clients on the legal and regulatory implications of employing AI-powered products and services.
Moderator: Toby Butterfield, Partner, Moses & Singer LLP
Luke Budiardjo, Judicial Law Clerk for Judge Pierre N. Leval, United States Court of Appeals for the Second Circuit
John Keefe, Technical Architect, Bots & Machine Learning, Quartz
Pascal Pilon, CEO, LANDR
Candice Cook Simmons, Managing Partner, The Cook Law Group, PLLC
Friday, October 18, 11::00AM
What Do Music Editors Do and How Do They Collaborate With Music Supervisors?
Music editors can be the secret sauce to help a music supervisor sell a musical concept to a producer, director or brand. Meet three pairs music editors and music supervisors and learn how they collaborate.
Moderator: Jonathan Zalben, Owner, First Frame Music
Panelists & Collaborations:
Music Supervisor Ed Gerrard & Music Editor Todd Kasow (Succession, Oceans 8, The Ballad of Buster Scruggs) talk about their collaboration on the upcoming documentary Mr. Soul.
Music Supervisor Jonathan McHugh & Music Editor Jonathan Schultz discuss their collaboration on the Cinemax TV Series Jett.
Music Supervisor Doug Bernheim & Music Editor Shari Johanson discuss their collaboration on the Robert Redford film The Discovery.
Friday, October 18, 11:20AM
Music Financing Alternatives
The music business isn’t cheap. Many labels, publishers, songwriters and artists are looking for new options when it comes to financing expansion, touring, acquisitions and other capital-intensive projects. When traditional advances or an outright sale of a catalog or company are not viable, are there other choices available? This panel will examine alternative sources of financing now becoming available in the marketplace, including the benefits and risks associated with these alternatives.
Moderator: Michael Poster, Partner, Michelman & Robinson, LLP
Jeff Bronikowski, Head of Innovation & Senior Vice President, Business Development, Warner Music Group
John Funge, CEO and Co-founder, The Music Fund
Will Griggs, CSO, HIFI
Andy Moats, Executive Vice-President, Director of Music, Sports, & Entertainment, Pinnacle Financial Partners
Rik Willard, Founder & Managing Director, Agentic Group
Friday, October 18, 12:00 Noon
Advertising Case Study #1
How mcgarrybowen Built a World-Leading Music Department From the Ground Up
mcgarrybowen’s head of music, Jerry Krenach, has grown the agency’s music production capabilities from one person in 2008 to the largest music department in advertising today. Meet members of the agency’s NY team that are delivering dynamic music solutions and memorable campaigns for clients like American Express, United Airlines, Intel, Subway and more. Learn how they established the department’s model and about the role it has played in mcgarrybowen’s growth and producing consistent A-List creative work.
Moderator: Jonathan Hecht, Founder + Music Supervisor, Venn Arts
Panelists from mcgarrybowen:
Jerry Krenach - Managing Director, Global Music Production
Patrick Oliver - Executive Music Producer
Stephen Stallings - Senior Music Producer
Vlad Bar - Music Producer
Sarah Tembeckjian - Associate Music Producer
Friday, October 18, 12:20PM
CLE Keynote, David Israelite
President & CEO, National Music Publishers' Association (NMPA)
Mr. Israelite is responsible for overseeing all aspects of the NMPA’s operations, from legal strategy and implementation to government affairs and advocacy. His tenure to date has produced landmark legal successes on behalf of publishers, groundbreaking industry collaboration in royalty rate agreements and raised the profile of the publishing community within the music industry. We welcome him as Keynote Speaker of the Mondo 2019 CLE Music & Tech Law Symposium.
Friday, October 18, 1:00 PM
Friday, October 18, 1:30PM
Collapse of a Platform: Understanding your Rights in the Aftermath
Following the high-profile collapse of several concert festivals (notably, Fyre and Woodstock 50) and at least one music-oriented crowdfunding platform (PledgeMusic), there is often uncertainty and confusion regarding the rights of anyone who either paid funds in advance (whether as a funding source, a sponsor, a ticketholder or otherwise) as well as those who may be legally entitled to get paid. This panel will discuss the rights and remedies of these parties, and what legal and practical steps you can take in the future to protect yourself.
Moderator: Richard Levy, Jr., Partner, Pryor Cashman
Jem Aswad, Senior Music Editor, Variety
Jesse Silvertown, Senior Manager, EY
Friday, October 18, 2:00PM
One Spot: One Story
Three music supervisors tell the stories behind some of their most outstanding advertising work and placements over the past year. Each speaker will have 10 minutes to share one spot and the story behind it, taking you through their complete cycle, from ideating and developing a music direction, navigating unique creative challenges and ultimately executing noteworthy content.
Moderator: Al Risi, Partner & Head of Music Supervision and Licensing, Groove Guild
Joanna Batemits, Executive Producer Music, Carousel
Winslow Bright, Executive Producer, Search Party Music
Kurt Steinke, Music Producer, Townhouse
Friday, October 18, 2:40PM
A Playlist Curated by Who??? Harnessing the Power of Influencer Relationships and Navigating the Regulatory Risks
This panel will discuss practice tips in engaging influencers, particularly how to balance maximizing those relationships with regulatory requirements. It will also address the increasing regulatory scrutiny of social media platforms and evolving public opinion on influencer marketing and who bears responsibility for what they spotlight and endorse.
Moderator: Adrian J. Perry, Partner, Covington & Burling LLP
Josh Berman, SVP, Streaming & Digital Marketing, Concord
Micaela McMurrough, Partner, Covington & Burling LLP
Nikki Rechtszaid, Social Media Influencer & Songwriter
Adam Solomon, Partner, Michelman & Robinson, LLP
Friday, October 18, 3:00PM
Advertising Case Study #2: Weedmaps Museum of Weed
A conversation with Charlotte von Kotze, Director of Music for Virtue, Vice Media’s creative agency responsible for the recently launched Weedmaps Museum of Weed. Charlotte and creative and licensing rep James Armstrong (Vice President Creative Marketing, Sony/ATV), will discuss the creative process that went into scoring and clearing exhibits in the museum. These are not your typical music clearances -- music here is used as part of a 30,000 sq. ft. experience that features immersive exhibits, art installations, a plant lab and iconic artists. Look for other panelists to be added in the coming weeks.
Moderator: Ricki Askin, VP Music Servicing & Licensing, Vice Media
James Armstrong, VP Creative Marketing, Sony/ATV
Charlotte Von Kotze, Director of Music, Vice Media
Andrea Minze, Senior Director, Music for Advertising, UMPG
Carly Ziff, Licensing Manager, BMG
Friday, October 18, 3:50PM
View from the Inside: Issues Facing In-House Counsel
As the music industry transforms and grows, so must in-house counsel learn to adapt to the rapidly shifting landscape. With issues ranging from copyright to contracts, from legislation to litigation, and from commercial matters to #MeToo, today’s in-house counsel have more issues than ever which require their attention. The panel will discuss how they are addressing and managing this range of issues, including working with industry groups and outside counsel, and how they manage to keep an eye on everything.
Moderator: Jacob D. Albertson, Associate, Mitchell Silberberg & Knupp LLP
Aileen Atkins, Director and Associate General Counsel, Global Head of Music, Facebook
MaryLynne Drexler, Senior Counsel, The Orchard (SME)
Sarah Griggs, Director of Business & Legal Affairs, 1091
Peter Rosenthal, General Counsel, Downtown Music Holdings
Erika Stallings, BMI
Friday, October 18, 4:00PM
Composer & Music Supervisor Collaboration
This is one of the most important partnerships that exists in the film & TV universe. Hear up close and personal insights as panelists discuss their collaboration in the upcoming Amazon/Warner Brothers film The Goldfinch, starring Ansel Elgort, Finn Wolfhard and Nicole Kidman. Learn how music supervisors and composers collaborate with the director to bring the music in a film or TV show to life.
Moderator: Ed Gerrard, GMS NY Board Member & Music Supervisor
Trevor Gureckis, Composer of The Goldfinch
Sue Jacobs, Music Supervisor of The Goldfinch
- Grand Ballroom6:15 am - 7:15 am
- Registration and Morning Sign-In & Continental Breakfast Presented by City National Bank7:15 am - 8:45 am
- The Library8:00 am - 9:00 am
- So Now What? The Music Modernization Act in Practice and its Effects on Music Assets8:45 am - 10:10 am
- GMS Welcome & Licensing Music for Podcasts…Is that A Thing?9:00 am - 10:00 am
- GMS: How New Tech & Software Are Improving the Lives of Music Supervisors10:00 am - 11:00 am
- Being Smart about Artificial Intelligence10:10 am - 11:20 am
- GMS: What Do Music Editors Do and How Do They Collaborate With Music Supervisors?11:00 am - 12:00 pm
- Music Financing Alternatives11:20 am - 12:20 pm
- GMS: Advertising Case Study #1: How mcgarrybowen Built a World-Leading Music Department From the Ground Up12:00 pm - 1:00 pm
- Luncheon & CLE Keynote: NMPA's David Israelite12:20 pm - 1:30 pm
- GMS: Lunch1:00 pm - 2:00 pm
- Collapse of a Platform: Understanding your Rights in the Aftermath1:30 pm - 2:40 pm
- GMS: One Spot: One Story2:00 pm - 3:00 pm
- A Playlist Curated by Who??? Harnessing the Power of Influencer Relationships and Navigating the Regulatory Risks2:40 pm - 3:50 pm
- Advertising Case Study #2: Weedmaps Museum of Weed3:00 pm - 4:00 pm
- View from the Inside: Issues Facing In-House Counsel3:50 pm - 5:00 pm
- GMS: Composer & Music Supervisor Collaboration4:00 pm - 5:00 pm
- Grand Ballroom12:00 am - 12:00 am